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Blog : Value Proposition

Tag: Value Proposition

4.21.22 Read Time: 2 Mins

Retention Strategies to Keep the Customers You Have

This article introduces retention strategies to help you keep the customers you have.

2.3.22 Read Time: < 1

Your Support Value Proposition is Out of Date

In a subscription economy your support value proposition is likely out of date. If your value proposition is based on promising access to updates and service level response its time …

11.30.21 Read Time: < 1

Retention is Paramount – Make it a Strategic Priority!

We have become too dependent on electronic surveys and NPS/CSat scores to tell us that our customers are okay. This cannot always provide enough insights to tell us why we …

5.28.21 Read Time: 2 Mins

How Much Should You Charge for Support?

How much should you charge for Support?  It’s a driving question as your organization seeks to drive recurring revenue growth. And it’s a balancing act. Let’s explore a Support pricing …

5.25.21 Read Time: 2 Mins

Why Your Customers Don’t Renew and What You Can Do About It

This article introduces practices to grow revenue by enabling Sales to sell services and to overcome customer objections.

10.15.20 Read Time: 2 Mins

Moving Beyond Industry Average Renewal Performance

Industry average performance is not good enough.  To maximize support and maintenance contract revenue you need a clear picture of your current situation or a plan to understand and mitigate …

2.12.20 Read Time: < 1

Stop Selling Support and Start Selling Success

It is no longer enough to attach a support program to a product sale. Effective Success Sales teams must be able to establish long term service relationships that last and …

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